This report covers the sale, maintenance and repair of motorcycles and parts, and the factors influencing the sector’s success, including the growing delivery sector. While there are no local manufacturers, the report includes comprehensive profiles of 18 companies including importers of major international brands such as BMW, Honda, KMSA Distributors (Kawasaki), Suzuki and Tuning Fork (Yamaha). Profiled companies that sell parts or service motorcycles include Max Motorcycle Parts, Triumph, which was appointed as the local Triumph motorcycle distributor last year, and Fire It Up, which was recently awarded the official importer rights for MV Agusta.
Sale, Maintenance and Repair of Motorcycles and Parts
The South African motorcycle sector continues to experience declining sales as the weakening rand has caused the cost of bikes to double in the past two years and as economic conditions restrained consumer spending. Revenue of members of the Association of Motorcycle Importers and Distributors was approximately R1.42bn in 2018, down from R1.57bn in 2017. The number of registered motorcycles was 15,359 in 2018 compared to 23,304 in 2015. There are no local manufacturers, and all units and parts are imported.
Room for Growth
While the motorcycle industry is growing in other emerging markets, local sales are declining, as are the number of industry participants. South Africa does not have a large number of people who commute by bike, and sales are predominantly commercial (delivery) and leisure at the high end. However, sales of small motorcycles under 500cc grew by 12.5% in 2018 to in line with the growth of the fast food delivery sector which uses small bikes for deliveries, and this growth is set to increase.