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Event Management Updated Report Available
BY Kim Imrie
South Africa
16 July 2015
R 2 040.00 (ZAR)  
estimated $ 143.91 (USD) *
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The Event Management Industry


The Exhibition Association of Southern Africa (EXSA) estimates the value of the South African events at R45bn. Although low economic growth of 2% is expected for 2015, the events industry is growing and achieving international recognition. South Africa’s global ranking with the International Congress and Convention Association (ICCA) as a business event destination has improved from 37th in 2012 to 34th in 2013 and 32nd in 2014.


Developments in the Sector


There have been a number of new entrants to the sector. Companies such as MMI South Africa (Pty) Ltd, a subsidiary of Messe Munich, and Thebe Reed Exhibitions, a joint venture between Reed UK and the Thebe Tourism Group, have been established. New associations have set up office in the country: a regional African office of ICCA was opened in Johannesburg in 2013; and the South African National Convention Bureau (SANCB) was established within the Department of Tourism. There has also been growth in the conference exhibition sector of the industry. World Travel Market (WTM) Africa was introduced in 2014, for example, and 500 qualified buyers attended and 5,386 pre-scheduled appointments with exhibitors were made.


Report Coverage


The report on the South African Event Management focuses on the current state of the sector, developments within the sector and factors influencing the success of the industry. The report profiles a total of 97 companies including Public Relations company, Magna Carta Reputation Management Consultants (Pty) Ltd, one of the largest companies in the sector which employs 73 staff members, and Professional Conference Organiser, Scatterlings of Africa (Pty) Ltd which employs 14 people. MJ Event Gear (Pty) Ltd is one of the 41 profiled companies active in the equipment hire sub-sector and specialises in all aspects of technical event management, production and design and it supplies the services of riggers, lighting designers, sound engineers and systems technicians.


Page
1. INTRODUCTION 1
2. DESCRIPTION OF THE INDUSTRY 1
2.1. Industry Value Chain 1
2.2. Geographic Position 3
3. SIZE OF THE INDUSTRY 4
4. STATE OF THE INDUSTRY 26
4.1. Local 26
4.1.1. Corporate Actions 29
4.1.2. Regulations 30
4.1.3. Enterprise Development and Social Economic Development 32
4.2. Continental 33
4.3. Developments 33
4.4. International 35
5. INFLUENCING FACTORS 37
5.1. Economic Environment 37
5.2. Rising Input Costs 38
5.3. Changing Trends 38
5.4. Marketing of South Africa as an Event Destination 39
5.5. Government Regulations 39
5.6. Labour 40
5.7. Technological Developments 41
5.8. Environmental Concerns 41
6. COMPETITION 42
6.1. Barriers to Entry 43
6.2. Research and Development (R&D) and Innovation 43
7. SWOT ANALYSIS 44
8. OUTLOOK 45
9. INDUSTRY ASSOCIATIONS 45
10. REFERENCES 46
10.1. Publications 46
10.2. Websites 47
ORGANOGRAM 88999b (i) 48
Specialist Event Management Companies 48
COMPANY PROFILES 50
BIG CONCERTS INTERNATIONAL (PTY) LTD 50
DREAMCATCHER MULTI-MEDIA CC 52
EVENT PRODUCTION COMPANY (PTY) LTD (THE) 54
KAT LEISURE (PTY) LTD 56
MEGA WORKS ENTERPRISE 200 (PTY) LTD 58
MS TRUST 59
MUSHROOM PRODUCTIONS CC 60
O'MAGE LTD 63
OCTAGON MARKETING (PTY) LTD 65
PRIMEDIA (PTY) LTD 67
PRODUCTION HUB CC (THE) 72
SAIL RIGHTS COMMERCIALISATION (PTY) LTD 73
SHOWTIME MANAGEMENT (PTY) LTD 75
TOP MEDIA AND COMMUNICATIONS (PTY) LTD 77
TRIONUM ENTERTAINMENT (PTY) LTD 79
VWV GROUP (PTY) LTD 81
WORLDSPORT SOUTH AFRICA (PTY) LTD 83
ORGANOGRAM 88999b (ii) 85
Public Relations Companies 85
COMPANY PROFILES 87
ATMOSPHERE COMMUNICATIONS CC 87
BRUNSWICK (SOUTH AFRICA) LTD 90
DLAMINI WEIL COMMUNICATIONS (PTY) LTD 92
FLEISHMAN-HILLARD SOUTH AFRICA (PTY) LTD 94
HILL + KNOWLTON STRATEGIES (SOUTH AFRICA) (PTY) LTD 96
MAGNA CARTA REPUTATION MANAGEMENT CONSULTANTS (PTY) LTD 98
MARCUSBREWSTER CC 100
MEROPA COMMUNICATIONS (PTY) LTD 102
OGILVY & MATHER SOUTH AFRICA (PTY) LTD 104
PLATO COMMUNICATIONS CC 108
PR WORX CC 110
SOURCE PUBLIC RELATIONS CC (THE) 112
TOTAL EXPOSURE (PTY) LTD 113
ORGANOGRAM 88999b (iii) 115
Professional Conference Organisers 115
COMPANY PROFILES 117
AFRICAN AGENDA (PTY) LTD 117
COMMUNICATIONS FIRM (PTY) LTD (THE) 119
CONFERENCE CONSULTANCY SOUTH AFRICA (PTY) LTD 121
EASTERN SUN EVENTS CC 123
FORUM COMPANY (PTY) LTD (THE) 126
MAGNETTE EVENT MANAGEMENT CC 128
NINA FREYSEN CONSULTANT CC 130
SCATTERLINGS OF AFRICA (PTY) LTD 132
SPINTELLIGENT (PTY) LTD 135
TOURVEST HOLDINGS (PTY) LTD 137
TRAVEL WITH FLAIR (PTY) LTD 141
TURNERS CONFERENCES AND CONVENTIONS (PTY) LTD 144
WITCH AND WIZARD PRODUCTIONS CC (THE) 147
ORGANOGRAM 88999b (iv) 149
Exhibition Organisers 149
COMPANY PROFILES 150
CAPE TOWN INTERNATIONAL CONVENTION CENTRE COMPANY SOC LTD 150
CENTEQ EVENTS CC 153
DOGAN EXHIBITIONS AND EVENTS (PTY) LTD 154
FIERA MILANO EXHIBITIONS AFRICA (PTY) LTD 156
GREEN EXHIBITION SERVICES CC 158
HOMEMAKERS EXPO (PTY) LTD 159
MMI SOUTH AFRICA (PTY) LTD 161
NINA FREYSEN CONSULTANT CC 163
OVATION DESTINATION MANAGEMENT COMPANY (PTY) LTD 165
SARCDA TRADE EXHIBITIONS (PTY) LTD 168
SOUTH AFRICAN SHOWS MESSE FRANKFURT (PTY) LTD 170
SPECIALISED EXHIBITIONS (PTY) LTD 172
T E TRADE EVENTS (PTY) LTD 174
THEBE REED EXHIBITIONS GROUP (PTY) LTD 176
ORGANOGRAM 88999b (v) 178
Equipment Hire Companies 178
COMPANY PROFILES 181
AV SYSTEMS CC 181
AVL PRODUCTIONS CC 183
BERMAN HIRE CC 184
CHARMAL FOUR TRADING CC 186
DE-JAY HIRING (PTY) LTD 188
DOWNING EVENT HIRE CC 190
DUNN-HANDLEY STAGEWORKS CC 192
DWR DISTRIBUTION (PTY) LTD 193
ELECTROSONIC SA (PTY) LTD 195
FT FOGTECH CC 197
GEARHOUSE SOUTH AFRICA (PTY) LTD 198
GH HIRE CC 200
JUST SETS (SA) (PTY) LTD 201
KINGS FUNCTION HIRE CC 203
LUCIDITY TECHNICAL PRODUCTION SERVICES (PTY) LTD 205
M AND M HIRING CC 206
MATRIX CORPORATE AND THEATRE SOUND CC 207
MJ EVENT GEAR (PTY) LTD 208
MS TRUST 209
OASYS INNOVATIONS (PTY) LTD 210
P EN D BEMARKING CC 212
PRODUCTION PROJECTS (PTY) LTD 213
PROSOUND (PTY) LTD 214
RPM CATERING AND EQUIPMENT HIRE CC 216
SCAN DISPLAY SOLUTIONS (PTY) LTD 218
SELBY'S PRODUCTIONS CC 220
STAR HIRE INTERNATIONAL 222
STARBURST PYROTECHNICS FIREWORKS DISPLAYS CC 224
VWV GROUP (PTY) LTD 225
ORGANOGRAM 88999b (vi) 227
Toilet Hire Companies 227
COMPANY PROFILES 228
BIDVEST MANAGED SOLUTIONS (PTY) LTD 228
BLOO-LOO TOILET HIRE AND SALES CC 231
BOLAND TOILET SERVICES (PTY) LTD 233
DE-JAY HIRING (PTY) LTD 235
ECONOLOO CC 237
FANCY FLUSH (PTY) LTD 239
ILIAD AFRICA TRADING (PTY) LTD 240
IMVUKO SERVICE AND SUPPLY CC 242
PORTA LOO CC 243
SUPREME-SANITATION (PTY) LTD 245
TELOC WASTE MANAGEMENT CC 246
WACO AFRICA (PTY) LTD 247