Who Owns Whom

Retail Trade via Stalls and Markets 2017

Louise Mitchell | South Africa | 30 January 2017

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R 1 900.00(ZAR) estimated $ 119.89 (USD)*

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Report Coverage

The report on Retail Trade via Stalls and Markets describes current conditions, challenges faced by role players as well as the advantages of trading at markets. The report profiles 19 companies, including Kamersvol Geskenke CC t/a KAMERS which introduced a new pop-up concept where the owners arrange markets at regular intervals at venues in Stellenbosch, Johannesburg and Pretoria. Also profiled are the Shongweni Farmers Market CC in Durban and Slow Market Group (Pty) Ltd which sells locally produced foods that have been grown, raised, harvested or transformed by the vendors themselves.

Retail Trade via Stalls and Markets

This report focuses on the flea, craft, art and food market sub-sector of Retail Trade via Stalls and Markets. According to the latest available statistics published in the November 2016 draft of the Department of Arts and Culture’s (DAC) Revised White Paper on Arts, Culture and Heritage, the craft sector contributed R3.3bn to GDP in 2010 and employed more than 273,000 people. The DAC’s 2014 National Mapping Study revealed that there were approximately 27,685 organisations within the broader creative and cultural industries (CCI) sector in South Africa.

A Dynamic Sector

Even though statistics indicate that this creative sector is a small contributor to the economy, it serves as an important incubator for small businesses and therefore contributes to job creation and economic growth. The dynamic nature of markets is demonstrated by The Neighbourgoods Market that started as a farmer’s market in Cape Town ten years ago and is now a market that offers food and designer crafts in Cape Town and in Johannesburg. The Cape Craft and Design Institute (CCDI) observed there has been a move away from mass produced goods often imported from Asian countries, back towards a desire for more individual, unique products. This is demonstrated by a change from the original concept of flea markets where shoppers expect to pick up bargains, to upmarket craft and food markets which have become a social experience.

Table of Contents

PAGE
1. INTRODUCTION 1
2. DESCRIPTION OF THE INDUSTRY 1
2.1. Industry Value Chain 4
2.2. Geographic Position 5
3. SIZE OF THE INDUSTRY 6
4. STATE OF THE INDUSTRY 10
4.1. Local 10
4.1.1. Corporate Actions 13
4.1.2. Regulations 14
4.1.3. Enterprise Development and Social Economic Development 15
4.2. Continental 17
4.3. International 19
5. INFLUENCING FACTORS 20
5.1. Economic Environment 20
5.2. Funding 21
5.3. Government Initiatives 22
5.4. Technology, Research and Development (R&D) and Innovation 25
5.5. Labour 26
5.6. Cyclicality 27
5.7. Crime and Security 27
5.8. Electricity Supply Constraints 28
6. COMPETITION 28
6.1. Barriers to Entry 29
7. SWOT ANALYSIS 30
8. OUTLOOK 31
9. INDUSTRY ASSOCIATIONS 31
10. REFERENCES 31
10.1. Publications 31
10.2. Websites 32
COMPANY PROFILES 34
AUDACIA STELLENBOSCH MARKET (PTY) LTD 34
B AND B MARKETS-HILLFOX (PTY) LTD 35
EARTH FAIR MARKET (PTY) LTD 37
FAMILY MARKET HOLDINGS (PTY) LTD 38
HAZEL FOOD CC 40
I HEART MARKET (PTY) LTD 41
I LOVE MIDLANDS MARKET (PTY) LTD 42
IRENE AT SMUTS (PTY) LTD 43
KAMERSVOL GESKENKE CC 44
MARKET ON MAIN CC 46
NEIGHBOURGOODS MARKET (JOBURG) CC 47
OUTENIQUA FARMERS MARKET CC 49
PINESLOPES CRAFT MARKET CC 51
PRETORIA BOEREMARK (PTY) LTD 52
ROSEBANK SUNDAY MARKET (PTY) LTD 53
SHONGWENI FARMERS MARKET CC 54
SLOW MARKET GROUP (PTY) LTD 55
STABLES LIFESTYLE MARKET (PTY) LTD 56
TRADERS SQUARE INVESTMENT COMPANY (PTY) LTD (THE) 57
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