Who Owns Whom

Travel and Tourism: Travel Agencies, Tour Operators and Related Services

Natalie Bryden | South Africa | 07 November 2021

Travel and Tourism: Travel Agencies, Tour Operators and Related Services

The travel agency and tour operator industry, which was disrupted in recent years by technology, faced unprecedented disruption as lockdowns and travel bans effectively stopped them for operating for much of 2020 and 2021. Travel agents and tour operators’ businesses dwindled to almost nothing, some closed and many jobs in the industry were lost.

Trends

The biggest travel trend over the past decade is the shift to online booking. Industry sources said that companies that provide good advice and information on health and security measures and flexible payment and booking options will have a competitive advantage. Due to lockdown restrictions, the emphasis is on local travel and travel to neighbouring countries. Some people are increasingly concerned about responsible travel and monitor their own footprint as they travel.

Technology and Innovation

Technology is driving improved efficiencies and service levels, but is also leading to more choice for consumers. Traditional travel agents are increasingly being disintermediated by online travel agents and aggregators. It is now commonplace for travellers to book their own flights and accommodation online. Digital platforms also enable individuals to offer their homes as tourist accommodation to consumers directly . Virtual reality provides travellers with guided tours and a preview of what they can expect at their destination. Personalised marketing, which uses client data to personalise advertising and promotion, is being implemented by online travel agencies.

Report Coverage

This report focuses on travel agencies, tour operators and related services in the South African travel and tourism industry. It includes information on the state of the tourism industry and how this has affected travel agencies and tour operators, trends and other influencing factors. There are profiles of 49 companies, from well-known players such as Tourvest, Rennies Travel and Flight Centre to online operators such as Travelstart and tour operators such as And Beyond.

Table of Contents

PAGE
1. INTRODUCTION 1
2. DESCRIPTION OF THE INDUSTRY 1
2.1. Industry Value Chain 4
2.2. Geographic Position 6
3. SIZE OF THE INDUSTRY 6
4. STATE OF THE INDUSTRY 8
4.1. Local 8
4.2. Corporate Actions 18
4.3. Regulations and Government Policies 19
4.4. Enterprise Development and Social Economic Development 21
4.5. Africa 22
4.6. International 25
5. INFLUENCING FACTORS 31
5.1. COVID-19 31
5.2. Political Conditions 33
5.3. Economic Environment 33
5.4. Societal Trends 33
5.5. Technology, Research and Development (R&D) and Innovation 33
5.6. Safety and Security 35
5.7. Government Initiatives 36
5.8. Rising Operating Costs 38
5.9. Environmental Concerns 39
5.10. Cyclicality 39
5.11. Labour 40
6. COMPETITION 42
6.1. Barriers to Entry 43
7. SWOT ANALYSIS 44
8. OUTLOOK 45
9. INDUSTRY ASSOCIATIONS 45
10. REFERENCES 46
10.1. Publications 46
10.2. Websites 47
APPENDIX 1 50
Summary of Notable players 50
COMPANY PROFILES 58
Abercrombie and Kent Safaris (Pty) Ltd 58
African Eagle Cape Town Day Tours (Pty) Ltd 60
African Eagle of Southern African Territories (Pty) Ltd 62
African Impact Safari Operator CC 64
Akilanga (Pty) Ltd 65
And Beyond South Africa (Pty) Ltd 67
Austria Connection CC 70
Beachcomber Marketing (Pty) Ltd 72
Booking South Africa (Pty) Ltd 74
Bushbreaks and More (Pty) Ltd 75
Club Travel SA (Pty) Ltd 76
Coega Development Corporation (Pty) Ltd 78
Comair Retail Travel Services (Pty) Ltd 84
Computravel CC 86
Cullinan Holdings Ltd 87
Egoli Tours (Pty) Ltd 91
ERM Tours (Pty) Ltd 93
Escape 4 Africa Travel CC 95
Flame of Africa (Pty) Ltd 96
Flight Centre Travel Group (Pty) Ltd 98
Flightsite (Pty) Ltd 101
Flyinsafarico (Pty) Ltd 103
Giltedge Travel (Pty) Ltd 104
Harvey World Travel Southern Africa (Pty) Ltd 106
IGO Travel (Pty) Ltd 109
ILIOS Travel (Pty) Ltd 110
ITT Inspirations Travel and Tours (Pty) Ltd 112
Ker and Downey Africa (Pty) Ltd 114
Lebo's Backpackers CC 115
MoAfrika Tours (Pty) Ltd 116
Mzanzi Bus Adventures (Pty) Ltd 118
Nomad Adventure Tours and Holidays CC 119
Overseas Visitors Club (Pty) Ltd 120
Quadrel Travel Management (Pty) Ltd 122
Rakoma Travel (Pty) Ltd 124
Reed Park Trading (Pty) Ltd 126
Rennies Travel (Pty) Ltd 128
Rhino Africa Safaris (Pty) Ltd 130
Safari Online CC 132
Seeza Tourism SME Network NPC 133
Siviwe Tours (Pty) Ltd 134
Soul Traveller Tourism SA (Pty) Ltd 135
Sure Travel (Pty) Ltd 136
Tourvest Holdings (Pty) Ltd 139
Trafalgar Tours (Pty) Ltd 144
Travel Vision (Pty) Ltd 146
Travelingcheapskates (Pty) Ltd 148
Travelstart Online Travel Operations (Pty) Ltd 149
XL Travel (Pty) Ltd 151