South African Tourism Needs Some Big Thinking
Travel to Africa is expected to double by 2030. In the latest opinion piece by Who Owns Whom’s MD, Andrew McGregor looks at how, if South Africa is to grab its share, it needs a more joined-up marketing strategy.
Related Articles
BlogCountriesIndustries RetailSouth Africa
South Africans embracing online shopping – COVID-19’s unexpected spin-off
Before the Covid-19 pandemic, the 4th industrial revolution was just bubbling along. The pandemic fast tracked its adoption and forced even the most sceptical shoppers to find solutions to their...
BlogCountriesIndustries MiningSouth Africa
Manufacture of Basic Precious & Non-Ferrous Metals in South Africa
Responsibility beyond legality The mining and manufacturing of basic precious non-ferrous metals industry remains very important to the South African economy, having had a sterling performance during the pandemic. It...
BlogCountriesIndustries South AfricaTourism and Travel
Travel Agencies, Tour Operators & Related Services
With one bird in hand, can South Africa catch the other 10? Reading the latest WoW report on travel and tourism is refreshing. It tells a story of an industry...
