Introduction
This report focuses on the beverages industry in one of the most promising frontier economies on the African continent, the Republic of Mozambique. Despite the country’s challenging operating environment, investors appear eager to tap into Mozambique’s relatively underdeveloped, but expanding beverages market. This is evidenced by a new entrant in the beer market and a number of commitments by industry players to increase capacity. In recent years the government has made moves to cut down on the high incidence of smuggling and counterfeit drinks in the Mozambican beverages industry.
Strengths
• Despite a recent slowdown, Mozambique is expected to remain one of the fastest growing consumer markets in Africa.
• Substantial investments are being made in capacity expansion.
• The industry has delivered a strong performance over the past five years.
• The industry’s major players are well-established companies with sound credentials.
Weaknesses
• Accessing finance is notoriously difficult.
• Distribution costs are high.
• Operational costs are high.
• Sales growth of mainstream brands is constrained by cheap imports, home brews and liquor that enters the market illegally.
• The business environment is characterised by bureaucratic inefficiencies and corruption.
• The industry is poorly regulated and quality control is lacking.
• There is a shortage of skilled labour.
Opportunities
• Anticipated growth in demand for premium beverages from the restaurant and hospitality industries.
• Development of the bottled water, functional drinks, spirits and wine segments.
• Export of locally manufactured beverages to other regional markets.
• Rising urbanisation and the emerging consumer class.
• The development of wholesale, retail and distribution networks in underserved areas.
• The migration of consumers from traditional to mainstream beverages.
Threats
• The erratic supply of water and raw ingredients caused by droughts and flooding.
• The influx of cheap and/or illegal imports.
• The sustained weakness of the crude oil price, which could have negative implications for future investment in Mozambique’s offshore gas fields.
• The weak rule of law.
• The weakening of domestic and global economic growth.
Outlook
While Mozambique’s economic growth slowed recently and continues to feel the effect of the debt crisis in 2016 and cyclones and flooding in 2019, the economy is expected to pick up in 2020. Moves to clamp down on illegal and counterfeit production and the recent entry of a competitor in the beer segment may help the sector become more dynamic. However, while the country’s steadily growing urbanisation and population represent an opportunity for beverage producers, the country still needs to overcome a number of threats – in particular corruption, high levels of poverty, poor infrastructure and adverse weather events such as flooding and droughts.
Full Report
R 1 900.00(ZAR) estimated $105.39 (USD)*
Industry Landscape
R 1 330.00(ZAR) estimated $ 73.77 (USD)*
Historical Reports
The Beverages Industry in Mozambique 2016-01-25
R 1 900.00(ZAR) estimated $105.39 (USD)*
View Report Add to CartTable of Contents
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1. | INTRODUCTION | 1 |
2. | COUNTRY INFORMATION | 1 |
3. | DESCRIPTION OF THE INDUSTRY | 2 |
3.1. | Value Chain | 5 |
3.2. | Geographic Position | 6 |
4. | SIZE OF THE INDUSTRY | 8 |
5. | STATE OF THE INDUSTRY | 10 |
5.1. | Local | 10 |
5.1.1. | Corporate Actions | 13 |
5.1.2. | Regulations | 13 |
5.1.3. | Enterprise Development and Social Economic Development | 15 |
5.2. | Continental | 15 |
5.3. | International | 17 |
6. | INFLUENCING FACTORS | 20 |
6.1. | Economic Environment | 20 |
6.2. | Government Interventions | 21 |
6.3. | Socio-Political and Socio-Economic Environment | 22 |
6.4. | Socio-Cultural Environment | 23 |
6.5. | Rising Input Costs | 23 |
6.6. | Technology, Research & Development (R&D) and Innovation | 24 |
6.7. | Environmental Concerns | 25 |
6.8. | Labour | 26 |
6.9. | Cyclicality | 27 |
6.10. | Branding, Advertising and Marketing | 27 |
6.11. | Informal and Illegal Trade in Beverages | 27 |
6.12. | Health and Safety Concerns | 28 |
7. | COMPETITION | 28 |
7.1. | Barriers to Entry | 29 |
8. | SWOT ANALYSIS | 30 |
9. | OUTLOOK | 31 |
10. | INDUSTRY ASSOCIATIONS | 31 |
11. | REFERENCES | 31 |
11.1. | Publications | 31 |
11.2. | Websites | 32 |
APPENDIX 1 | 34 | |
Summary of Major Players | 34 | |
COMPANY PROFILES | 36 | |
CELFER LDA | 36 | |
CERVEJAS DE MOCAMBIQUE S.A. | 38 | |
COCA-COLA SABCO MOZAMBIQUE SARL | 41 | |
DADTCO MANDIOCA MOZAMBIQUE LDA | 43 | |
DIAGEO MOZAMBIQUE LDA | 45 | |
MASSMART HOLDINGS LTD | 47 | |
MOPANI INTERNACIONAL LDA | 53 | |
SHOPRITE HOLDINGS LTD | 54 | |
SOCIEDADE AGUAS VUMBA S.A. | 59 | |
SOCIEDADE DE AGUAS DE MOZAMBIQUE LDA | 61 | |
SPAR GROUP LTD (THE) | 63 | |
VARUN BEVERAGES MOZAMBIQUE LDA | 68 | |
WINE LOVERS MAPUTO | 69 | |
WOOLWORTHS (PTY) LTD | 70 | |
YAAFICO INDUSTRIAL LDA | 73 |