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    The Furniture Manufacturing Industry in South Africa 2023

    Stephen Timm | South Africa | 22 February 2023

    The Furniture Manufacturing Industry in South Africa 2021

    Alex Conradie | South Africa | 19 March 2021

    The Furniture Manufacturing Industry in South Africa 2018

    Alex Conradie | South Africa | 23 August 2018

    The Furniture Manufacturing Industry in South Africa 2015

    Glynis Harrison | South Africa | 31 March 2015

    Report Info

    Report Summary Table of Contents
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    Report Coverage

    This report on the manufacture of furniture in South Africa provides information on how the sector has benefitted from an increasing reliance on local manufacture, key trends and challenges, notable players and industry developments. There are profiles of 22 companies including major players such as Bidvest Branded Products, Bravo, Fair Discounters and KAP, office furniture companies such as Barker Street and Ukhuni Business Furniture , bed companies such as Buraaq, Quality Bedding and Truform.

    Manufacture of Furniture in South Africa

    South Africa’s furniture manufacturing sector is expected to experience a difficult 2023 as demand for furniture slows and consumers come under increasing pressure from high interest rates and a slowing economy. The industry faces a number of challenges including loadshedding, skills shortages and a lack of raw materials, which are driving up input costs. Industry role players said the industry has been experiencing a slowdown since the beginning of 2022 following a “mini-boom” after the lifting of some pandemic restrictions from June 2020.

    Key Trends and issues

    Retailers have shifted to procuring more locally-manufactured furniture following the high costs of shipping and ports delays. There is an increasing trend to design flat-pack furniture and home office furniture. Local and global logistics challenges are driving up the cost of importing furniture, which favours local production, although raw material prices have risen significantly as it has become more expensive to source certain inputs. Sustainable furniture made from recycled plastic or reused wood is growing in importance. Sales of office furniture have been affected by more employees working from home.

    Exports

    Exports of cabinets, beds, shelves and tables grew strongly in 2022. Mattresses, upholstered seats and bedroom furniture are the three furniture categories where exports have grown the fastest. The majority of South Africa’s furniture exports go to the Southern African Development Community.

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    The Furniture Manufacturing Industry in South Africa 2023

    Full Report

    R 20 000.00(ZAR) estimated $1062.84 (USD)*

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    Industry Overview

    R 14 000.00(ZAR) estimated $ 743.99 (USD)*

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    Industry Organogram

    R 450.00(ZAR) estimated $ 23.91 (USD)*

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    Historical Reports

    The Furniture Manufacturing Industry in South Africa 2021-03-19

    R 6 500.00(ZAR) estimated $345.42 (USD)*

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    The Furniture Manufacturing Industry in South Africa 2018-08-23

    R 1 900.00(ZAR) estimated $100.97 (USD)*

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    The Furniture Manufacturing Industry in South Africa 2015-03-31

    R 1 900.00(ZAR) estimated $100.97 (USD)*

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    Table of Contents

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    PAGE
    1. INTRODUCTION 1
    2. DESCRIPTION OF THE INDUSTRY 1
    2.1. Industry Value Chain 2
    2.2. Geographic Position 4
    2.3. Size of the Industry 5
    3. LOCAL 6
    3.1. State of the Industry 6
    3.2. Key Trends 13
    3.3. Key Issues 14
    3.4. Notable Players 15
    3.5. Trade 15
    3.6. Corporate Actions 19
    3.7. Regulations 20
    3.8. Enterprise Development and Social Development 21
    4. AFRICA 22
    5. INTERNATIONAL 26
    6. INFLUENCING FACTORS 29
    6.1. Economic Environment 29
    6.2. Labour 30
    6.3. Environmental Issues 32
    6.4. Technology, R&D, Innovation 34
    6.5. Government Support 35
    6.6. Input Costs 37
    6.7. Furniture Imports and Nearshoring 39
    7. COMPETITIVE ENVIRONMENT 40
    7.1. Competition 40
    7.2. Ownership Structure of the Industry 41
    7.3. Barriers to Entry 42
    8. SWOT ANALYSIS 42
    9. OUTLOOK 43
    10. INDUSTRY ASSOCIATIONS 44
    11. REFERENCES 44
    11.1. Publications 44
    11.2. Websites 45
    APPENDIX 1 46
    Summary of Notable Players 46
    COMPANY PROFILES 49
    Angel Shack Trading and Investments (Pty) Ltd 49
    Barker Street Office Furniture (Pty) Ltd 51
    Bidvest Branded Products Holdings (Pty) Ltd 52
    Bravo Group Manufacturing (Pty) Ltd 55
    Brothers Beds and Bedding CC 58
    Buraaq Beds CC 60
    City Office (Pty) Ltd 62
    Fair Discounters (Pty) Ltd 64
    Fechters Furniture Manufacturers (Pty) Ltd 67
    Geo Cloud (Pty) Ltd 69
    KAP Industrial Holdings Ltd 71
    Kiran Sales (Pty) Ltd 76
    OfficeScene (Pty) Ltd 78
    Quality Bedding (Pty) Ltd 79
    Simmons SA (Pty) Ltd 80
    Strandfoam Group (Pty) Ltd 82
    Sweet Sensation 210 (Pty) Ltd 84
    SwissMate Manufacturing CC 86
    Tapestry Home Brands (Pty) Ltd 87
    Truform Bedding (Pty) Ltd 91
    Ukhuni Business Furniture (Pty) Ltd 93
    Upholster All (Pty) Ltd 95

    Report Coverage

    This report focuses on the manufacture of furniture in South Africa and includes comprehensive information on the size of the sector, trade statistics, regulation, developments and corporate actions. There are profiles of 23 companies including vertically-integrated players such as Bravo Group Manufacturing, Fair Discounters, and KAP Industrial Holdings, bedding companies such as Brothers Bedding and Buraaq, and office furniture companies such as OfficeScene.

    Manufacture of Furniture in South Africa

    South Africa’s furniture manufacturing sector includes a number of large, vertically-integrated players, but more than 90% of the companies in the sector are small to medium-sized enterprises. South Africa’s tough economic conditions have focused consumer spending on essential items. According to The South African Furniture Initiative, the furniture manufacturing sector has been shrinking for more than two decades, with local demand for furniture declining and exports of furniture dropping significantly.

    Changing Conditions

    The furniture manufacturing industry has been affected by the coronavirus pandemic, low levels of capital investment, competition from cheap imports, inadequate design expertise, insufficient research and development, low consumer expenditure, inadequate investment in skills development and high input costs. Over the past year, companies have adjusted their furniture purchasing as they reduce office space due to the work from home trend and health and safety regulations. There has been increased demand for furniture in the residential market where people are upgrading and creating home office space as they spend more time at home.

    Competition

    Large furniture retailers collectively have an significant share of the local market, giving them huge bargaining power with manufacturers, which leads to lower producer prices, making it difficult for SMEs to compete. South African manufacturers compete with each other for business in a shrinking local market and also compete against international companies in the local and export markets. There are a high level of imports and competition from China in regional export markets.

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    The Furniture Manufacturing Industry in South Africa 2021

    Full Report

    R 6 500.00(ZAR) estimated $345.42 (USD)*

    Buy Now +

    Industry Overview

    R 4 550.00(ZAR) estimated $ 241.80 (USD)*

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    Historical Reports

    The Furniture Manufacturing Industry in South Africa 2023-02-22

    R 20 000.00(ZAR) estimated $1062.84 (USD)*

    View Report Add to Cart

    The Furniture Manufacturing Industry in South Africa 2018-08-23

    R 1 900.00(ZAR) estimated $100.97 (USD)*

    View Report Add to Cart

    The Furniture Manufacturing Industry in South Africa 2015-03-31

    R 1 900.00(ZAR) estimated $100.97 (USD)*

    View Report Add to Cart

    Table of Contents

    [ Close ]
    PAGE
    1. INTRODUCTION 1
    2. DESCRIPTION OF THE INDUSTRY 1
    2.1. Industry Value Chain 2
    2.2. Geographic Position 4
    3. SIZE OF THE INDUSTRY 5
    4. STATE OF THE INDUSTRY 5
    4.1. Local 5
    4.1.1. Trade 8
    4.1.2. Corporate Actions 10
    4.1.3. Regulations 10
    4.1.4. Enterprise Development and Social Economic Development 11
    4.2. Continental 12
    4.3. International 12
    5. INFLUENCING FACTORS 14
    5.1. Coronavirus 14
    5.2. Economic Environment 14
    5.3. Rising Input Costs 15
    5.4. Government Incentives and Support 16
    5.5. Furniture Imports 17
    5.6. Environmental Concerns 17
    5.7. Technology, Research and Development (R&D) and Innovation 18
    5.8. Labour 18
    6. COMPETITION 19
    6.1. Barriers to Entry 20
    7. SWOT ANALYSIS 20
    8. OUTLOOK 21
    9. INDUSTRY ASSOCIATIONS 22
    10. REFERENCES 22
    10.1. Publications 22
    10.2. Websites 23
    APPENDIX 1 24
    Summary of Notable players 24
    COMPANY PROFILES 26
    ANGEL SHACK TRADING AND INVESTMENTS (PTY) LTD 26
    BARKER STREET OFFICE FURNITURE (PTY) LTD 27
    BIDVEST BRANDED PRODUCTS HOLDINGS (PTY) LTD 28
    BRAVO GROUP MANUFACTURING (PTY) LTD 31
    BROTHERS BEDS AND BEDDING CC 33
    BURAAQ BEDS CC 35
    CITY OFFICE (PTY) LTD 37
    FAIR DISCOUNTERS (PTY) LTD 39
    FECHTERS FURNITURE MANUFACTURERS (PTY) LTD 42
    GEO CLOUD (PTY) LTD 44
    KAP INDUSTRIAL HOLDINGS LTD 46
    KIRAN SALES (PTY) LTD 51
    OFFICESCENE (PTY) LTD 52
    PILOT FURNITURE MANUFACTURERS (PTY) LTD 53
    QUALITY BEDDING (PTY) LTD 55
    SIMMONS SA (PTY) LTD 56
    STRANDFOAM GROUP (PTY) LTD 58
    SWEET SENSATION 210 (PTY) LTD 60
    SWISSMATE MANUFACTURING CC 61
    TAPESTRY HOME BRANDS (PTY) LTD 62
    TRUFORM BEDDING (PTY) LTD 65
    UKHUNI BUSINESS FURNITURE (PTY) LTD 66
    UPHOLSTER ALL (PTY) LTD 68

    Report Coverage

    The Manufacture of Furniture in South Africa evaluates the domestic industry, government attempts to stimulate local manufacture and factors influencing the sector’s success. It profiles 27 companies including vertically integrated players Bravo Group Manufacturing, Africa’s largest mattress and furniture manufacturer, and KAP Industrial Holdings, and the effect on KAP of the Steinhoff International crisis. The report includes comprehensive information on measures implemented by government to support the local furniture manufacturing sector including a furniture market access programme, turnaround solutions programme, rebates and incentive schemes.

    Industry Contribution to the Economy

    South African manufacturing sales of furniture at current prices amounted to R16.2bn in 2017, 6.6% higher than in 2016. A total of 2,200 registered companies in the furniture manufacturing sector, employing 26,400 people, contribute about 1% to manufacturing GDP and 1.1% to manufacturing employment. During 2017 South Africa was Africa’s second-largest furniture exporter, with exports reaching R3.9bn.

    Challenges

    A shortage of higher-skilled workers, rising production costs, and poor domestic demand are affecting the performance of local furniture manufacturers. The cost of labour, electricity, raw materials and transportation continue to shrink operating margins and make it difficult for them to compete in local and international markets. The industry is also negatively affected by declining investment in capital equipment, insufficient research and development, and little design improvement or new product development. Imported furniture is often cheaper than what is manufactured locally, and furniture imports grew 6.2% to R6.9bn during 2017. South African furniture manufacturers are also facing competition from Chinese furniture in their important export markets in Africa. With about 80% of the companies in the furniture manufacturing sector classified as micro enterprises, these challenges impose significant pressure on the bulk of players in the industry.

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    The Furniture Manufacturing Industry in South Africa 2018

    Full Report

    R 1 900.00(ZAR) estimated $100.97 (USD)*

    Buy Now +

    Industry Overview

    R 1 330.00(ZAR) estimated $ 70.68 (USD)*

    Buy Now +

    Historical Reports

    The Furniture Manufacturing Industry in South Africa 2023-02-22

    R 20 000.00(ZAR) estimated $1062.84 (USD)*

    View Report Add to Cart

    The Furniture Manufacturing Industry in South Africa 2021-03-19

    R 6 500.00(ZAR) estimated $345.42 (USD)*

    View Report Add to Cart

    The Furniture Manufacturing Industry in South Africa 2015-03-31

    R 1 900.00(ZAR) estimated $100.97 (USD)*

    View Report Add to Cart

    Table of Contents

    [ Close ]
    PAGE
    1. INTRODUCTION 1
    2. DESCRIPTION OF THE INDUSTRY 1
    2.1. Industry Value Chain 2
    2.2. Geographic Position 4
    3. SIZE OF THE INDUSTRY 4
    4. STATE OF THE INDUSTRY 5
    4.1. Local 5
    4.1.1. Corporate Actions 10
    4.1.2. Regulations 10
    4.1.3. Enterprise Development and Social Economic Development 11
    4.2. Continental 12
    4.3. International 13
    5. INFLUENCING FACTORS 13
    5.1. Economic Environment 13
    5.2. Rising Input Costs 14
    5.3. Government Support 15
    5.4. Environmental Concerns 16
    5.5. Technology, Research and Development (R&D) and Innovation 17
    5.6. Labour 18
    5.7. Increase in Imports 19
    6. COMPETITION 19
    6.1. Barriers to Entry 20
    7. SWOT ANALYSIS 20
    8. OUTLOOK 21
    9. INDUSTRY ASSOCIATIONS 21
    10. REFERENCES 22
    10.1. Publications 22
    10.2. Websites 22
    APPENDIX 1 24
    Summary of Major Players 24
    COMPANY PROFILES 27
    ANGEL SHACK TRADING AND INVESTMENTS (PTY) LTD 27
    AXZS INDUSTRIES (PTY) LTD 28
    BIDVEST GROUP LTD (THE) 30
    BRAVO GROUP MANUFACTURING (PTY) LTD 42
    BROTHERS BEDS AND BEDDING CC 45
    BURAAQ BEDS CC 47
    CITY OFFICE CC 49
    CORICRAFT GROUP (PTY) LTD 50
    DK CHAIRCRAFT CC 53
    DK LAMINATES CC 55
    DK METALCRAFT CC 57
    DK WOODCRAFT CC 59
    GEO CLOUD (PTY) LTD 61
    KAP INDUSTRIAL HOLDINGS LTD 63
    KIRAN SALES (PTY) LTD 68
    MOTANI LOUNGE (PTY) LTD 69
    OFFICESCENE (PTY) LTD 72
    PILOT FURNITURE MANUFACTURERS (PTY) LTD 73
    REST ASSURED GROUP (PTY) LTD 75
    SIMAX MANUFACTURING (PTY) LTD 77
    SIMMONS SA (PTY) LTD 78
    STREAMLINE METAL FURNITURE MANUFACTURERS (PTY) LTD 80
    SWEET SENSATION 210 (PTY) LTD 82
    SWISSMATE MANUFACTURING CC 83
    TRUFORM BEDDING (PTY) LTD 84
    UKHUNI BUSINESS FURNITURE (PTY) LTD 85
    UPHOLSTER ALL (PTY) LTD 88

    Report Coverage

    The Manufacture of Furniture in South Africa evaluates the domestic industry, government attempts to stimulate local manufacture and factors influencing the sector’s success. The report also profiles 25 industry players, ranging from KAP Industrial Holdings Ltd with 16 factories and 18,900 employees to small enterprise Streamline Metal Furniture Manufacturers which employs 20 people at its factory in Gauteng.

    Contribution to the Economy

    Although the furniture manufacturing sector has the potential to create many employment opportunities, currently it only contributes approximately 1.6% to overall employment in South Africa’s manufacturing sector. Department of Trade & Industry (DTI) statistics show there are 2,200 registered business entities that employ approximately 29,000 people.

    A lack of Competitiveness

    A lack of competitiveness in the manufacturing sector has resulted in South Africa being a net importer of furniture, with 2014 imports amounting to R8.3bn compared to exports valued at R5.7bn. Most imports originate from China and although the current weakness of the Rand should be an advantage for the local manufacturing sector, imports from China and other Asian countries are still cheaper. Local manufacturers attribute this to support in the form of subsidies from the Chinese government and much lower input costs.

    Government Initiatives

    The furniture manufacturing industry is one of the main focus areas in the Government’s Industrial Policy Action Plan (IPAP) 2014/2015 – 2016/2017 which is supported on a regional basis. The Gauteng Growth and Development Agency (GDDA) has already implemented a three year plan for the establishment of small BBBEE furniture companies and the Western Cape Furniture Initiative actively promotes opportunities for furniture manufacturers in that province. The 2015 National Furniture Design Competition, an initiative of government and private enterprises, should eventually result in new product development and product differentiation that will enhance the furniture manufacturing sector’s competitiveness locally and abroad.

    Read More..
    The Furniture Manufacturing Industry in South Africa 2015

    Full Report

    R 1 900.00(ZAR) estimated $100.97 (USD)*

    Buy Now +

    Industry Overview

    R 1 330.00(ZAR) estimated $ 70.68 (USD)*

    Buy Now +

    Industry Organogram

    R 450.00(ZAR) estimated $ 23.91 (USD)*

    Buy Now Add to Cart

    Historical Reports

    The Furniture Manufacturing Industry in South Africa 2023-02-22

    R 20 000.00(ZAR) estimated $1062.84 (USD)*

    View Report Add to Cart

    The Furniture Manufacturing Industry in South Africa 2021-03-19

    R 6 500.00(ZAR) estimated $345.42 (USD)*

    View Report Add to Cart

    The Furniture Manufacturing Industry in South Africa 2018-08-23

    R 1 900.00(ZAR) estimated $100.97 (USD)*

    View Report Add to Cart

    Table of Contents

    [ Close ]
    PAGE
    1. INTRODUCTION 1
    2. DESCRIPTION OF THE INDUSTRY 1
    2.1. Industry Supply Chain 2
    2.2. Geographic Position 3
    3. SIZE OF THE INDUSTRY 4
    4. STATE OF THE INDUSTRY 8
    4.1. Local 8
    4.1.1. Corporate Actions 10
    4.1.2. Regulations 11
    4.1.3. Enterprise Development and Social Economic Development 12
    4.2. Continental 13
    4.3. International 13
    5. INFLUENCING FACTORS 14
    5.1. Government Intervention 14
    5.2. Economic Environment 15
    5.3. Rising Input Costs 15
    5.4. Increase in Cheaper Imports 16
    5.5. Labour 16
    5.6. Cyclicality 18
    5.7. Technology and Information Technology 18
    5.8. Environmental Concerns 18
    6. COMPETITION 19
    6.1. Barriers to Entry 19
    6.2. Research and Development (R&D) and Innovation 19
    7. SWOT ANALYSIS 21
    8. OUTLOOK 22
    9. INDUSTRY ASSOCIATIONS AND BARGAINING COUNCILS 22
    10. REFERENCES 23
    10.1. Publications 23
    10.2. Websites 24
    APPENDIX 1 25
    List of members of the Cape Furniture Manufacturing Association 25
    APPENDIX 2 29
    List of Furntech SMME Incubation Clients 29
    ORGANOGRAM 34
    COMPANY PROFILES 36
    AXZS INDUSTRIES (PTY) LTD 36
    BIDOFFICE FURNITURE MANUFACTURING (PTY) LTD 38
    BRAVO GROUP MANUFACTURING (PTY) LTD 40
    BROTHERS BEDS & BEDDING CC 43
    BURAAQ BEDS CC 45
    CALASKA TRADING 132 (PTY) LTD 47
    CECIL NURSE (PTY) LTD 49
    CITY OFFICE CC 52
    CORICRAFT GROUP (PTY) LTD 53
    DK CHAIRCRAFT CC 55
    DK LAMINATES CC 56
    DK METALCRAFT CC 58
    DK WOODCRAFT CC 60
    DKW EXPORTING & IMPORTING CC 62
    FRIEDLEIN & COMPANY (PTY) LTD 64
    KAP INDUSTRIAL HOLDINGS LTD 66
    KIRAN SALES (PTY) LTD 71
    MOTANI LOUNGE (PTY) LTD 73
    PILOT FURNITURE MANUFACTURERS (PTY) LTD 76
    REST ASSURED GROUP (PTY) LTD 78
    RESTONIC (PTY) LTD 80
    SIMMONS (SOUTH AFRICA) (PTY) LTD 83
    STREAMLINE METAL FURNITURE MANUFACTURERS (PTY) LTD 85
    UKHUNI BUSINESS FURNITURE (PTY) LTD 87
    WALTONS (PTY) LTD 90

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