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Nappies Other Disposable Textile Paper Products industry South Africa

Nappies and Other Disposable Textile and Paper Products Industry in South Africa 2021

Yasmin Mahomedy | South Africa | 21 December 2021

Nappies and Other Disposable Textile and Paper Products Industry in South Africa 2019

Yasmin Mahomedy | South Africa | 28 June 2019

Nappies and Other Disposable Textile and Paper Products Industry in South Africa 2014

Yasmin Mahomedy | South Africa | 28 November 2014

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Report Coverage

This report focuses on nappies and other disposable textile and paper products including wipes, tampons, pads, surgical masks, and disposable clothing. The report includes information on the state of the sector, the effect of the pandemic on sales and usage, corporate actions and developments including technological developments and environmental concerns. There are profiles of 29 companies including major players such as multinationals Kimberly-Clark, Procter & Gamble and National Pride, local baby nappy producers such as Cleopatra Tissue Products and L’il Masters and companies like NSP Unsgaard, which makes panty liners and sanitary pads.

Introduction

This report focuses on nappies and other disposable textile and paper products including wipes, tampons, pads, surgical masks, and disposable clothing. In 2020, revenue from the sales of disposable baby nappies in South Africa was R6bn. This compares to an estimated R4.1bn in 2015. Although the nappies sector registered sales growth of 4% in 2020, it is lower than the 7% growth recorded in 2019. The pandemic resulted in financial pressure on consumers and fewer purchases of nappies. Declining birth rates and the slowing of South Africa’s population growth is also affecting the baby nappy segment, while an aging population and increasing prevalence of urinary incontinence has resulted in growing demand for adult nappies. The sanitary pads market registered sales of almost R3bn in 2020, an increase of 9.33% over 2019. The pandemic magnified South Africa’s dependence on imports for medical masks, gowns, aprons, and other textile-related outer protective clothing. More than 90% of these requirements were imported pre-pandemic, and the surge in global demand resulted in huge price increases.

Strengths

• Constant demand for disposable and/cloth nappies.
• Sanitary products are a necessity.
• Well-established brands.

Weaknesses

• Corruption in awarding tenders.
• Local manufacturing costs are high.
• Period poverty due to high costs of sanitary products.
• Quality control relating personal protection wear.

Opportunities

• Growing market for disposable incontinence products due to ageing population.
• Increasing environmental consciousness by consumers is causing demand for biodegradable nappies and pads.
• Supply of disposable masks and other products locally and to the rest of Africa.

Threats

• Cheap imports.
• Economic pressures on already financially strained consumers.
• Increasing raw material, electricity, and transport costs.
• Slowing fertility rates.

Outlook

With South Africa’s birth rate declining, manufacturers and importers of baby nappies are expected to continue operating in a challenging environment with growth hampered by price sensitivity. The demand for adult nappies is expected to continue, driven by a growing geriatric population, increasing number of individuals suffering from severe incontinence, and less stigma towards living with incontinence. The pandemic highlighted South Africa’s overreliance on imported disposable products, and the need for local manufacturing. The demand for surgical masks and disposable personal protective wear is expected to continue to grow as long there are successive waves of the coronavirus.

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Nappies and Other Disposable Textile and Paper Products Industry in South Africa
Nappies and Other Disposable Textile and Paper Products Industry in South Africa 2021

Full Report

R 6 500.00(ZAR) estimated $357.78 (USD)*

Industry Landscape

R 4 550.00(ZAR) estimated $ 250.45 (USD)*

Industry Organograms

Historical Reports

Nappies and Other Disposable Textile and Paper Products Industry in South Africa 2019-06-28

R 1 900.00(ZAR) estimated $104.58 (USD)*

View Report Add to Cart

Nappies and Other Disposable Textile and Paper Products Industry in South Africa 2014-11-28

R 1 900.00(ZAR) estimated $104.58 (USD)*

View Report Add to Cart

Table of Contents

[ Close ]
PAGE
1. INTRODUCTION 1
2. DESCRIPTION OF THE INDUSTRY 1
2.1. Industry Value Chain 2
2.2. Geographic Position 3
3. SIZE OF THE INDUSTRY 4
4. STATE OF THE INDUSTRY 6
4.1. Local 6
4.1.1. Corporate Actions 11
4.1.2. Regulations 12
4.1.3. Enterprise Development and Social Economic Development 13
4.2. Continental 14
4.3. International 16
5. INFLUENCING FACTORS 20
5.1. COVID-19 20
5.2. Economic Environment 21
5.3. Rising Input Costs 22
5.4. Government Intervention 23
5.5. Technology, Research and Development (R&D) and Innovation 23
5.6. Environmental Concerns 24
5.7. Labour 26
6. COMPETITION 27
6.1. Barriers to Entry 29
7. SWOT ANALYSIS 29
8. OUTLOOK 30
9. REFERENCES 30
9.1. Publications 30
9.2. Websites 31
APPENDIX 1 32
Summary of Notable players 32
COMPANY PROFILES 39
A Swanepoel 39
Artemis Brands (Pty) Ltd 40
Bamboo Baby (Pty) Ltd 42
BiddyKins (Pty) Ltd 44
C Hawkins 45
Cleopatra Tissue Products (Pty) Ltd 47
Doekies en Broekies (Pty) Ltd 49
Happy Boo (Pty) Ltd 50
HARTMANN-Vitamed (Pty) Ltd 51
JannaNanna (Pty) Ltd 54
Kimberly-Clark of South Africa (Pty) Ltd 55
Kozen Trading 15 CC 57
Kwik P Nappies (Pty) Ltd 59
L'il Masters Diapers Manufacturers (Pty) Ltd 60
M Grewar 62
M2 Trading CC 63
Main Street 1310 (Pty) Ltd 64
Medq Medical Supplies (Pty) Ltd 66
Mini Matters (Pty) Ltd 67
Mother Nature Products CC 68
National Pride (Pty) Ltd 70
NSP Unsgaard (Pty) Ltd 72
Premier FMCG (Pty) Ltd 74
Procter and Gamble Manufacturing SA (Pty) Ltd 81
R P International Toiletries CC 83
Rainbow Nappies CC 84
Softline (Pty) Ltd 86
Sugarsnap Cloth (Pty) Ltd 87
Validus Medical (Pty) Ltd 88

Introduction

This report focuses on the manufacture and wholesale of adult and children’s nappies in South Africa. Annual revenue from the sale of disposable baby nappies was valued at about R4.1bn in 2015 and there are no publicly available recent estimates or updates to this figure. Role players said that despite the market being presently strong, manufacturers are being challenged by declining birth rates as well as financially-strained consumers who are struggling to keep up with the high costs of disposables. A growing number of parents have been opting for re-usable cloth nappies which are cheaper than disposables in the long-term. The local adult nappy sector is growing slowly, mainly due to the high cost of adult nappies, which lower-income consumers generally cannot afford. There is still a stigma attached to incontinence, which continues to curb higher sales volumes in the sector.

Strengths

• Constant demand for disposable and/cloth nappies.
• Major players with well-established brands.

Weaknesses

• Limited local manufacturing of adult nappies as these are cheaper to import.
• Local manufacturing costs are high.

Opportunities

• Eco-friendly cloth nappies.
• Growing black middle class with more disposable income and the status symbol of being able to afford disposable baby nappies.
• Growing market for disposable incontinence products due to ageing population.
• Growing mid-income group in African countries will fuel growth for nappies.

Threats

• Cheap imports.
• Increasing raw material, electricity and transport costs.
• Slowing fertility rates.

Outlook

Slowing fertility rates are expected to have an impact on the sales of nappies, and manufacturers are looking at other growth opportunities such as expansion into Africa. The re-usable cloth nappy sector is expected to grow as financially-strained consumers look for cheap alternatives to disposable nappies and as an increasing number of consumers become more environmentally-aware. Better pricing and greater awareness campaigns by manufacturers of adult nappies to help remove the stigma attached to urinary incontinence, could provide the sector with higher sales and growth.

Nappies and Other Disposable Textile and Paper Products Industry in South Africa
Nappies and Other Disposable Textile and Paper Products Industry in South Africa 2019

Full Report

R 1 900.00(ZAR) estimated $104.58 (USD)*

Industry Landscape

R 1 330.00(ZAR) estimated $ 73.21 (USD)*

Historical Reports

Nappies and Other Disposable Textile and Paper Products Industry in South Africa 2021-12-21

R 6 500.00(ZAR) estimated $357.78 (USD)*

View Report Add to Cart

Nappies and Other Disposable Textile and Paper Products Industry in South Africa 2014-11-28

R 1 900.00(ZAR) estimated $104.58 (USD)*

View Report Add to Cart

Table of Contents

[ Close ]
PAGE
1. INTRODUCTION 1
2. DESCRIPTION OF THE INDUSTRY 1
2.1. Industry Value Chain 3
2.2. Geographic Position 3
3. SIZE OF THE INDUSTRY 4
4. STATE OF THE INDUSTRY 5
4.1. Local 5
4.1.1. Corporate Actions 6
4.2. Regulations 6
4.2.1. Enterprise Development and Social Economic Development 7
4.3. Continental 7
4.4. International 8
5. INFLUENCING FACTORS 10
5.1. Government Intervention 10
5.2. Declining Birth Rates 10
5.3. Economic Environment and Input Costs 10
5.4. Marketing 11
5.5. Labour 11
5.6. Technology, Research and Development (R&D) and Innovation 12
5.7. Environmental Concerns 13
6. COMPETITION 14
6.1. Barriers to Entry 15
7. SWOT ANALYSIS 15
8. OUTLOOK 15
9. REFERENCES 16
9.1. Publications 16
9.2. Websites 16
APPENDIX 1 17
Summary of Notable Players 17
COMPANY PROFILES 19
ARTEMIS BRANDS (PTY) LTD 19
BAMBOO BABY (PTY) LTD 21
C HAWKINS 22
HARTMANN-VITAMED (PTY) LTD 24
KIMBERLY-CLARK OF SOUTH AFRICA (PTY) LTD 27
LODESTONE BRANDS (PTY) LTD 29
MOTHER NATURE PRODUCTS CC 32
PROCTER AND GAMBLE MANUFACTURING SA (PTY) LTD 34
R P INTERNATIONAL TOILETRIES CC 36
RAINBOW NAPPIES CC 37
VALIDUS MEDICAL (PTY) LTD 39

Introduction

This report focuses on the manufacture and wholesale of adult and children’s nappies in South Africa. The disposable children’s nappy sector is worth approximately R2.3bn annually and despite declining birth rates, more than 1 billion disposable nappies are sold in South Africa annually, compared with 480 million sold in 2005. In contrast, despite the rapidly ageing population, the local adult nappy sector is growing slowly at about 2% per annum. The high cost of adult nappies for lower-income consumers as well as the stigma attached to incontinence has prevented the sector from achieving higher sales volumes.

Strengths

• Current constant demand for disposable and/cloth nappies.
• Major players with well-established brands bring stability to the industry.

Weaknesses

• Limited local manufacturing of adult nappies as these are cheaper to import.
• Local manufacturing costs are high.
• Locally, a lack of hemp for cloth nappies.

Opportunities

• Eco-friendly cloth nappies.
• Growing black middle class with more disposable income and the status symbol of being able to afford disposable baby nappies.
• Growing market for disposable incontinence products due to growing elderly population.
• Growing mid-income group in African countries such as Nigeria and Kenya will fuel growth for nappies.

Threats

• Cheaper imports.
• Declining birth rates.
• Increasing raw material, electricity and transport costs

Outlook

Despite declining birth rates, the two major players Proctor & Gamble and Kimberly-Clark are optimistic that the disposable nappy sector will remain strong and that their investments in South Africa will allow for further expansion into Africa where there are opportunities for significant growth. With a growing number of consumers becoming more environmentally aware, the eco-friendly/cloth nappy sector is expected to experience increased sales, which could offer opportunities for smaller companies to enter the market.

Nappies and Other Disposable Textile and Paper Products Industry in South Africa
Nappies and Other Disposable Textile and Paper Products Industry in South Africa 2014

Full Report

R 1 900.00(ZAR) estimated $104.58 (USD)*

Industry Landscape

R 1 330.00(ZAR) estimated $ 73.21 (USD)*

Industry Organogram

R 450.00(ZAR) estimated $ 24.77 (USD)*

Historical Reports

Nappies and Other Disposable Textile and Paper Products Industry in South Africa 2021-12-21

R 6 500.00(ZAR) estimated $357.78 (USD)*

View Report Add to Cart

Nappies and Other Disposable Textile and Paper Products Industry in South Africa 2019-06-28

R 1 900.00(ZAR) estimated $104.58 (USD)*

View Report Add to Cart

Table of Contents

[ Close ]
PAGE
1. INTRODUCTION 1
2. DESCRIPTION OF THE INDUSTRY 1
2.1. Industry Supply Chain 2
2.2. Geographic Position 2
3. SIZE OF THE INDUSTRY 3
4. STATE OF THE INDUSTRY 5
4.1. Local 5
4.1.1. Corporate Actions 6
4.1.2. Regulations & Government programmes 6
4.1.3. Enterprise Development and Social Economic Development 7
4.2. Continental 7
4.3. International 8
5. INFLUENCING FACTORS 9
5.1. Government Intervention 9
5.2. Declining Birth Rates 9
5.3. Labour 9
5.4. Economic Environment 9
5.5. Marketing 10
5.6. Technology and Information Technology 10
5.7. Innovation and R & D 11
5.8. Environmental Concerns 11
6. COMPETITION 12
6.1. Barriers to Entry 12
7. SWOT ANALYSIS 13
8. OUTLOOK 13
9. REFERENCES 13
9.1. Publications 13
9.2. Websites 13
ORGANOGRAM 15
COMPANY PROFILES 17
ARTEMIS BRANDS (PTY) LTD 17
BAMBOO BABY SOLE PROPRIETER 18
BIO-BABA SOLE PROPRIETOR 19
CHERYL HAWKINS SOLE PROPRIETOR 20
DOODLEBUMS DIAPERS (PTY) LTD 21
FANCY BABY PRODUCTS CC 22
HARTMANN-VITAMED (PTY) LTD 23
KIMBERLY-CLARK OF SOUTH AFRICA (PTY) LTD 25
LODESTONE BRANDS (PTY) LTD 27
MASEEHAH ISMAIL TRADING CC 29
MOTHER NATURE PRODUCTS CC 30
NAMPAK PRODUCTS LTD 31
PEARL ISLAND TRADING 714 (PTY) LTD 35
PROCTER & GAMBLE MANUFACTURING SA (PTY) LTD 36
RAINBOW NAPPIES CC 37
VALIDUS MEDICAL (PTY) LTD 38