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    • Red Meat industry South Africa

    The Red Meat Industry in South Africa 2022

    Stephen Timm | South Africa | 30 June 2022

    The Red Meat Industry in South Africa 2020

    Stephen Timm | South Africa | 28 July 2020

    The Red Meat Industry in South Africa 2018

    Marc Bosman | South Africa | 16 February 2018

    The Red Meat Industry in South Africa 2016

    Marc Bosman | South Africa | 17 June 2016

    The Red Meat Industry in South Africa 2014

    Carole Veitch | South Africa | 22 July 2014

    Report Info

    Report Summary Table of Contents
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    Report Coverage

    This report focuses on the production, processing and preservation of red meat and red meat products, with a specific focus on cattle (beef and veal), sheep (lamb and mutton), pigs (pork), game and goats and additional information on meat-alternative vegan products. It includes comprehensive information on herd sizes, production, producer and consumer prices and consumption, key trends and the latest developments. There are profiles of 43 companies including large integrated players such as Karan Beef, Sparta Beef, Sernick and Beefmaster, abattoirs including Cavalier and Doornplaat, and processors such as Eskort and Famous Brands

    Introduction

    • The red meat industry has still not completely recovered from droughts in previous years, which led to a red meat shortage.\r\n
    • The industry is struggling with significant increases in input prices including fuel and feed. \r\n
    • The slowing economy has seen consumers switch from lamb and beef to cheaper meat products such as pork and poultry, while some people are reducing their red meat intake. \r\n
    • Beef and veal production has doubled since 2001, while the production of pork has almost tripled. South Africa had a trade surplus for red meat. However, frequent disease outbreaks, and poor road and port logistics are holding the sector back from expanding exports. \r\n
    • The livestock value chain is dominated by big commercial producers that have linked production activities with distribution and processing.

    Strengths

    • Globally-competitive production.
    • High-throughput abattoirs and meat processing facilities generally compare well with those in developed economies.
    • Meat-eating culture and growing population, despite a growing vegan and flexitarian trend.
    • South Africa’s red meat industry has a strong focus on research and development.
    • The industry is well represented by a wide spectrum of organisations.
    • Well-known brands and quality processing.

    Weaknesses

    • Game meat is dependent on tourism, which fell away and the EU market which cut imports from South Africa because of foot and mouth disease outbreaks.
    • Lack of meat traceability.
    • Limited transformation.
    • Logistics and port challenges limit exports.
    • Reliant on climate.
    • Shortage of skilled personnel.
    • The sector is dominated by a few large players.
    • The sector is one of the primary contributors of greenhouse gas emissions.

    Opportunities

    • Cultivated meat.
    • Growing beef exports.
    • The African Continental Free Trade Area.
    • The production and retail of alternative plant-based products for vegans and flexitarians.
    • Use of technology such as online auctions, technology-driven breeding systems and a traceability system.

    Threats

    • Challenges at Onderstepoort Biological Products which produces vaccines.
    • Climate change and drought.
    • Disease outbreaks
    • Growing competition in export markets.
    • Increasing stock theft, predation and crime.
    • Land reform, which creates uncertainty for many farmers.
    • Locally red meat consumption is slowing, particularly for lamb and beef.
    • Shortage of veterinarians.
    • The sector’s considerable carbon footprint could result in the imposition of tougher environmental regulations.
    • The slowing economic recovery following the pandemic
    • Trend in vegetarian and vegan alternatives.

    Outlook

    • The red meat sector is under pressure from rising input costs driven by the Russia-Ukraine war and lower consumer spending. \r\n
    • The sector is still recovering from drought in previous years, and herd rebuilding is likely to continue throughout 2022. \r\n
    • The slow economy and further increases in unemployment as a result of the pandemic, will likely result in markedly slower red meat consumption growth in the coming decade. \r\n
    • While the growing trend of veganism remains small in South Africa, there are signs in the US that the alternative meat market may be slowing.

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    The Red Meat Industry in South Africa
    The Red Meat Industry in South Africa 2022

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    The Red Meat Industry in South Africa 2018-02-16

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    The Red Meat Industry in South Africa 2016-06-17

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    Table of Contents

    [ Close ]
    PAGE
    1. INTRODUCTION 1
    2. DESCRIPTION OF THE INDUSTRY 1
    2.1. Industry Value Chain 3
    2.2. Geographic Position 4
    2.3. Size of the Industry 5
    2.4. Key Success Factors and Pain Points 12
    3. LOCAL 13
    3.1. State of the Industry 13
    3.2. Key Trends 19
    3.3. Notable Players 26
    3.4. Trade 26
    3.5. Corporate Actions 31
    3.6. Regulations 31
    3.7. Enterprise Development and Social Economic Development 34
    4. AFRICA 36
    5. INTERNATIONAL 39
    6. INFLUENCING FACTORS 42
    6.1. COVID-19 42
    6.2. Economic Environment 43
    6.3. Labour 44
    6.4. Environmental Issues 47
    6.5. Technology, Research and Development (R&D) and Innovation 50
    6.6. Government Support 51
    6.7. Input Costs 52
    6.8. Health and Diseases 54
    6.9. Herd Rebuilding 56
    6.10. Cyclicality 56
    6.11. Crime, Predation and Stock Theft 57
    7. COMPETITIVE ENVIROMENT 58
    7.1. Competition 58
    7.2. Ownership Structure of the Industry 58
    7.3. Barriers to Entry 59
    8. SWOT ANALYSIS 60
    9. OUTLOOK 61
    10. INDUSTRY ASSOCIATIONS 62
    11. REFERENCES 65
    11.1. Publications 65
    11.2. Websites 66
    Appendix 1 - Summary of Notable Players 68
    COMPANY PROFILES 78
    Beefmaster Kimberley (Pty) Ltd 78
    Bloemfontein Abattoir (Pty) Ltd 80
    Bluff Meat Supply (Pty) Ltd 82
    Cape Deli (Pty) Ltd 84
    Cavalier Abattoir (Pty) Ltd 86
    Chalmar Beef (Pty) Ltd 88
    Doornplaat Abattoir (Pty) Ltd 90
    East London Abattoir (Pty) Ltd 92
    Eskort (Pty) Ltd 94
    Excellent Meat Market (Pty) Ltd 97
    Fabvleis (Pty) Ltd 99
    Famous Brands Ltd 101
    Frey\'s Food Brands (Pty) Ltd 107
    Fry Group Foods (Pty) Ltd 109
    Good Hope Meat Supply CC 110
    Herbivore Earthfoods (Pty) Ltd 112
    Hessequa Abattoir (Pty) Ltd 113
    Holstein Meats (Pty) Ltd 115
    Irvin and Johnson Ltd 117
    Kalahari Kid Corporation (Pty) Ltd 121
    Karan Beef (Pty) Ltd 123
    KYTO Operations (Pty) Ltd 126
    Lentaba Meat (Pty) Ltd 128
    LIVEKINDLY Collective Africa (Pty) Ltd 130
    Molare (Pty) Ltd 131
    Morgan Abattoir (Pty) Ltd 133
    Mzansi Meat Co (Pty) Ltd 135
    New Style Pork (Pty) Ltd 137
    On the Green Side (Pty) Ltd 139
    Oos Vrystaat Kaap Bedryf Ltd 141
    Q-Meats CC 147
    QK Meats SA (Pty) Ltd 149
    RFG Foods (Pty) Ltd 150
    Rica Meats (Pty) Ltd 155
    Roelcor Malmesbury (Pty) Ltd 157
    Seemanns Quality Meats (Pty) Ltd 159
    Sernick Group (Pty) Ltd 161
    Sparta Foods (Pty) Ltd 163
    Stonecreek Meat (Pty) Ltd 165
    Upington Abattoir (Pty) Ltd 166
    Vereeniging Abattoir (Pty) Ltd 168
    Watsons Baconeries (Pty) Ltd 170
    Winelands Pork (Labelle Street) (Pty) Ltd 172

    Report Coverage

    This report focuses on the production, processing and preservation of red meat and red meat products, with a specific focus on cattle (beef and veal), sheep (lamb and mutton), pigs (pork), game and goats. It includes descriptions of the state and size of the sector and factors that influence it, including the coronavirus crisis, drought and herd sizes, regulations and competition issues and the informal sector. There are profiles of 43 companies in the sector including major players such as Beefcor, Karan Beef and Tiger Consumer Brands and abattoirs such as Cavalier, Doornplaat and Upington.

    Introduction

    This report focuses on the production, processing and preservation of red meat and red meat products, with a specific focus on cattle (beef and veal), sheep (lamb and mutton), pigs (pork), game and goats.\r\n\r\nHaving still not completely recovered from the 2015 and 2017 drought, which led to a shortage in red meat, the sector has been struck by the onset of the coronavirus pandemic and the declaration of a state of emergency in March 2020. In June 2020, National Treasury said it expects the South African economy to contract by 7.2% in 2020. The International Monetary Fund (IMF), in its latest forecast in the same month, expects the South African economy to decline by 8% in 2020. \r\n\r\nDespite this, the sector has mostly been able to weather the challenges introduced by the pandemic. The United Nation’s Food and Agriculture Organisation (FAO) forecasts in its global Food Outlook in June 2020 that total South African meat production will grow slightly by 0.3%, from 3.31 million tons in 2019 to 3.32 million tons in 2020.

    Strengths

    • Globally-competitive production.
    • High-throughput abattoirs and meat processing facilities generally compare well with those in developed economies.
    • Meat eating culture and growing population.
    • South Africa’s red meat industry has a strong focus on research and development.
    • The industry is well represented by a wide spectrum of organisations.
    • Well-known brands and quality processing.

    Weaknesses

    • Lack of meat traceability.
    • Limited transformation.
    • Reliant on climate.
    • Shortage of skilled personnel.
    • The sector is dominated by a few large players.
    • The sector is one of the primary contributors of greenhouse gas emissions.

    Opportunities

    • Export markets such as the Middle East.
    • Growth of the shisanyama business, particularly around the metros.
    • The African Continental Free Trade Area.
    • Use of technology such as online auctions, technology-driven breeding systems and a traceability system.

    Threats

    • Climate change and drought.
    • Coronavirus pandemic and recovery.
    • Disease and health.
    • Growing competition in export markets.
    • Increasing stock theft, predation and crime.
    • The sector’s considerable carbon footprint could result in the imposition of tougher environmental regulations.
    • Trend in vegetarian alternatives.

    Outlook

    The red meat sector is struggling due to a drop in production and demand because of the coronavirus pandemic, but most experts in the sector remain optimistic about the sector’s future. \r\n\r\nForecasts before the onset of the pandemic were that demand for beef products is expected to more than double in the next 20 years due to the increase in urbanisation, economic growth and changes in consumption patterns in developed and developing countries. SA Feedlot Association executive officer Dewald Olivier said: “The red meat sector overall is very good … The industry is optimistic. People [South Africans] love to eat meat, so we’re still in a good position”. \r\n\r\nThe national herd has recovered, or is close to having recovered, from the 2015/16 drought, but as the sector is linked to consumer demand, growth will depend on how quickly the economy recovers. \r\n\r\nExperts say that to encourage growth, the sector needs to have meat traceability to ramp up exports. The National Agricultural Marketing Council (NAMC) says the sector must also encourage more competition through better financial and business support for emerging and smallholder producers.

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    The Red Meat Industry in South Africa
    The Red Meat Industry in South Africa 2020

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    The Red Meat Industry in South Africa 2018-02-16

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    The Red Meat Industry in South Africa 2016-06-17

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    Table of Contents

    [ Close ]
    PAGE
    1. INTRODUCTION 1
    2. DESCRIPTION OF THE INDUSTRY 1
    2.1. Industry Supply Chain 3
    2.2. Geographic Position 4
    3. SIZE OF THE INDUSTRY 5
    4. STATE OF THE INDUSTRY 13
    4.1. Local 13
    4.1.1. Corporate Actions 18
    4.1.2. Regulations 18
    4.1.3. Enterprise Development and Social Economic Development 20
    4.2. Continental 21
    4.3. International 22
    5. INFLUENCING FACTORS 23
    5.1. Government Intervention 23
    5.2. Economic Environment 24
    5.3. Operating Costs 24
    5.4. Labour 25
    5.5. Herd Rebuilding 28
    5.6. Health and Diseases 29
    5.7. Technology, Research and Development (R&D) and Innovation 30
    5.8. Cyclicality 32
    5.9. Environmental Issues 32
    5.10. Crime, Predation and Stock Theft 34
    6. COMPETITION 35
    6.1. Barriers to Entry 35
    7. SWOT ANALYSIS 36
    8. OUTLOOK 37
    9. INDUSTRY ASSOCIATIONS 37
    10. REFERENCES 40
    10.1. Publications 40
    10.2. Websites 40
    APPENDIX 1 42
    Summary of Notable Players 42
    COMPANY PROFILES 49
    AL-AMIEN FOODS CC 49
    BEEFCOR (PTY) LTD 51
    BEEFMASTER KIMBERLEY (PTY) LTD 53
    BLOEMFONTEIN ABATTOIR (PTY) LTD 55
    BMS FOODS (PTY) LTD 57
    BRAVIZ FINE FOODS (PTY) LTD 59
    CAPE DELI (PTY) LTD 61
    CAVALIER ABATTOIR (PTY) LTD 63
    CHALMAR BEEF (PTY) LTD 65
    CHAMDOR MEAT PACKERS (PTY) LTD 67
    DOORNPLAAT ABATTOIR (PTY) LTD 69
    EAST LONDON ABATTOIR (PTY) LTD 71
    ESKORT (PTY) LTD 73
    EXCELLENT MEAT MARKET (PTY) LTD 76
    FABVLEIS (PTY) LTD 78
    FAMOUS BRANDS LTD 80
    FARM 2 U (PTY) LTD 86
    FREY\'S FOOD BRANDS (PTY) LTD 88
    GOOD HOPE MEAT SUPPLY CC 90
    HESSEQUA ABATTOIR (PTY) LTD 92
    HOLSTEIN MEATS (PTY) LTD 93
    IRVIN AND JOHNSON LTD 95
    KALAHARI KID CORPORATION (PTY) LTD 99
    KARAN BEEF (PTY) LTD 101
    KYTO OPERATIONS (PTY) LTD 104
    LENTABA MEAT (PTY) LTD 106
    MORGAN ABATTOIR (PTY) LTD 108
    NEW STYLE PORK (PTY) LTD 110
    OOS VRYSTAAT KAAP BEDRYF LTD 112
    OVERBERG FOOD DISTRIBUTORS (PTY) LTD 117
    Q-MEATS CC 119
    QK MEATS SA (PTY) LTD 121
    RHODES FOOD GROUP (PTY) LTD 122
    RICA MEATS (PTY) LTD 127
    ROELCOR MALMESBURY (PTY) LTD 129
    SEEMANNS QUALITY MEATS (PTY) LTD 131
    SERNICK GROUP (PTY) LTD 133
    SPARTA FOODS (PTY) LTD 135
    TIGER CONSUMER BRANDS LTD 137
    UPINGTON ABATTOIR (PTY) LTD 141
    VEREENIGING ABATTOIR (PTY) LTD 142
    WATSONS BACONERIES (PTY) LTD 144
    WINELANDS PORK (LABELLE STREET) (PTY) LTD 146

    Report Coverage

    This detailed report focuses on the production, processing and preserving of red meat and red meat products, with a specific focus on cattle (beef and veal), sheep (lamb and mutton), pigs (pork) and goats. Current conditions, corporate actions and factors influencing the success of small-scale and commercial farmers and meat processing companies are discussed. Profiles for 45 companies active in the sector are included. Companies range from large corporate such as Tiger Brands, Famous Brands and the Rhodes Food Group to small meat processing companies like Kalahari Kid Corporation which processes goat meat and vacuum-packs it for local and export markets.

    Introduction

    This report focuses on the production, processing and preserving of red meat and red meat products, with a specific focus on cattle (beef and veal), sheep (lamb and mutton), pigs (pork) and goats. The production sector, which is valued at approximately R46.3bn per annum, is slowly emerging from one of the most difficult production periods on record as a result of the drought. The 2016/2017 season witnessed record volume red meat production at record prices. In Q2 2017 the number of cattle slaughtered decreased as herd rebuilding commenced in earnest, impacting production, resulting in a diminished supply of cattle, sheep and goats, high livestock and meat prices, and reduced exports.

    Strengths

    • Globally competitive production.
    • High-throughput abattoirs and meat processing facilities generally compare well with those in developed economies.
    • South Africa’s red meat industry has a strong focus on Research and Development.
    • The industry is well represented by a wide spectrum of organisations.
    • Well known brands and quality processing.

    Weaknesses

    • Limited transformation.
    • Reliant on climate.
    • Shortage of skilled personnel.
    • The sector is one of the primary contributors of GHG emissions.

    Opportunities

    • An opportunity exists to establish a means to bring unexploited, predominantly goat skins from rural areas into the formal economy for processing.
    • Export Markets.
    • Rising urbanisation and the growth of the emerging middle class is fuelling demand for red meat products.
    • The rise in ethical consumerism has resulted in growing demand for grass-fed beef, as well as 100% free range pork, mutton and lamb. Development of the organic food sector has been identified in IPAP2.

    Threats

    • Climate change.
    • Growing competition in export markets.
    • Increasing bio-security and food safety risks.
    • Increasing stock theft, predation and crime.
    • Longer than expected herd rebuilding.
    • The red meat industry is sensitive to reduced disposable income, thus recessionary pressures impact adversely on meat consumption.
    • The sector’s considerable carbon footprint could result in the imposition of tougher environmental regulations.

    Outlook

    Analysts believe that the red meat production sector faces enormous challenges in managing herd rebuilding and maintaining production levels due to the ongoing drought and the lingering effects of drought, high input costs, increased labour costs and cash flow constraints. In the short-term the Bureau for Food and Agricultural Policy forecasts that slaughters volumes will increase by 5% in 2018 and that up to 2026 South Africa will produce sufficient meat products to remain a net beef exporter although prices are expected to decline in real terms as prices increase below inflation. Value-added meat cuts are an identified target market although stiff competition from global industry leaders, the USA and Brazil, will be faced in existing and targeted export markets. In the processed meat products sub-sector increasing competition from imports and alternative protein is expected and new entrants in the agro-processing arena are likely to impact all industry players, particularly marginal players. As a result, contraction and concentration in the red meat industry appear set to continue.

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    The Red Meat Industry in South Africa 2018

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    The Red Meat Industry in South Africa 2022-06-30

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    The Red Meat Industry in South Africa 2016-06-17

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    The Red Meat Industry in South Africa 2014-07-22

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    Table of Contents

    [ Close ]
    PAGE
    1. INTRODUCTION 1
    2. DESCRIPTION OF THE INDUSTRY 1
    2.1. Industry Value Chain 2
    2.2. Geographic Position 5
    3. SIZE OF THE INDUSTRY 6
    4. STATE OF THE INDUSTRY 19
    4.1. Local 19
    4.2. Corporate Actions 22
    4.3. Regulations 23
    4.3.1. Enterprise Development and Social Economic Development 25
    4.4. Continental 26
    4.5. International 28
    5. INFLUENCING FACTORS 29
    5.1. Government Intervention 29
    5.2. Economic Environment 30
    5.3. Population 30
    5.4. Operating Costs 31
    5.5. Labour 32
    5.6. Herd Rebuilding 35
    5.7. Consumer Requirements 35
    5.8. Processor Requirements 35
    5.9. Health and Diseases 36
    5.10. Technology, Research and Development (R&D) and Innovation 38
    5.11. Cyclicality 40
    5.12. Human Health and Environmental Issues 40
    5.13. Crime, Predation and Stock Theft 43
    6. COMPETITION 44
    6.1. Barriers to Entry 45
    7. SWOT ANALYSIS 46
    8. OUTLOOK 47
    9. INDUSTRY ASSOCIATIONS 47
    10. REFERENCES 50
    10.1. Publications 50
    10.2. Websites 52
    COMPANY PROFILES 54
    AL-AMIEN FOODS CC 54
    BEEFCOR (PTY) LTD 56
    BEEFMASTER KIMBERLEY (PTY) LTD 58
    BLOEMFONTEIN ABATTOIR (PTY) LTD 61
    BMS FOODS (PTY) LTD 62
    BRAVIZ FINE FOODS (PTY) LTD 64
    CAPE DELI (PTY) LTD 66
    CARI COLD MEATS (PTY) LTD 68
    CAVALIER ABATTOIR (PTY) LTD 70
    CHALMAR BEEF (PTY) LTD 72
    CHAMDOR MEAT PACKERS (PTY) LTD 74
    DOORNPLAAT ABATTOIR (PTY) LTD 76
    EAST LONDON ABATTOIR (PTY) LTD 77
    ESKORT LTD 79
    EXCELLENT MEAT MARKET (PTY) LTD 82
    FABVLEIS (PTY) LTD 84
    FAMOUS BRANDS LTD 86
    FARM 2 U (PTY) LTD 91
    FREY\'S FOOD BRANDS (PTY) LTD 93
    GOOD HOPE MEAT SUPPLY CC 95
    GWK VLEIS MEAT (PTY) LTD 97
    HESSEQUA ABATTOIR (PTY) LTD 100
    HOLSTEIN MEATS (PTY) LTD 101
    IRVIN AND JOHNSON LTD 103
    KALAHARI KID CORPORATION (PTY) LTD 108
    KARAN BEEF (PTY) LTD 110
    LENTABA MEAT (PTY) LTD 113
    MEAT-TO-MARKET (PTY) LTD 115
    MORGAN ABATTOIR (PTY) LTD 117
    NEW STYLE PORK (PTY) LTD 118
    OOS VRYSTAAT KAAP BEDRYF LTD 120
    OVERBERG FOOD DISTRIBUTORS (PTY) LTD 124
    Q-MEATS CC 126
    QK MEATS SA (PTY) LTD 128
    RHODES FOOD GROUP (PTY) LTD 129
    ROELCOR HOLDINGS (PTY) LTD 133
    SEEMANNS QUALITY MEATS (PTY) LTD 135
    SERNICK GROUP (PTY) LTD 137
    SPARTA FOODS (PTY) LTD 139
    TIGER CONSUMER BRANDS LTD 141
    UPINGTON ABATTOIR (PTY) LTD 145
    VEREENIGING ABATTOIR (PTY) LTD 147
    WATSONS BACONERIES (PTY) LTD 149
    WINELANDS PORK (LABELLE STREET) (PTY) LTD 151
    WITBANK ABATOIR (PTY) LTD 153

    Introduction

    This report focuses on the production, processing and preserving of red meat and red meat products, with a specific focus on cattle (beef and veal), sheep (lamb and mutton), pigs (pork) and goats. During the past decade per capita consumption of red meat in South Africa has risen steadily and the official estimate for formal sector consumption for the 2014/2015 season was 27.23kg per capita per annum up from the 24kg per capita per annum mentioned in the Who Owns Whom July 2014 report. The value of the production of the formal red meat industry was estimated at R44bn in 2015. The production sector faces one of the greatest challenges, in the form of the current drought, yet experienced since formal agriculture commenced.

    Strengths

    • High throughput abattoirs and meat processing facilities generally compare well with those in developed economies.
    • South Africa’s Industrial Policy Action Plan (IPAP), New Growth Path, as well as the National Development Plan, have identified agro-processing as a sector with significant potential to generate growth and employment.
    • South Africa’s red meat industry has a strong focus on Research and Development.
    • The industry is well represented by a wide spectrum of organisations.

    Weaknesses

    • Enforcement of health and safety regulations, as well as animal welfare legislation is inadequate.
    • The abattoir industry is characterised by a shortage of skilled personnel, particularly veterinarians and health inspectors.
    • The sector is one of the primary contributors of GHG emissions.
    • There has been relatively little transformation in the industry and ongoing support for the development of emerging producers is limited.

    Opportunities

    • Demand for meal solutions offering convenience, quality, and value for money and health benefits is increasing amongst consumers in the middle to upper income groups.
    • Establishment of local and regional abattoirs, closer to the source of production.
    • Rising urbanisation and the growth of the emerging middle-class is fuelling demand for red meat products.
    • The rise in ethical consumerism has resulted in growing demand for grass-fed beef, as well as 100% free range pork, mutton and lamb. Development of the organic food sector has been identified in IPAP2.

    Threats

    • Bio-security and food safety risks pose a substantial threat to food security.
    • Shale gas exploration in the Karoo could impact adversely on the supply of mutton and lamb.
    • Stock theft and predation have a significant impact on the sector.
    • The ongoing effects of the drought and the anticipated La Nina, which means high rainfall.
    • The red meat industry is sensitive to reduced disposable income, thus recessionary pressures impact adversely on meat consumption.
    • The sector’s considerable carbon footprint could result in the imposition of tougher environmental regulations.

    Outlook

    The drought continues to affect red meat producers countrywide and the sector faces a difficult second half to the year with declining grazing and a long period before rains return to the summer rainfall area, while those in the winter rainfall areas are anxiously awaiting good rains for winter crops and increased grazing. In the abattoir segment decreasing numbers of slaughters are expected because of increased meat imports and declining local livestock numbers. In the chilled meat processing segment trading conditions are expected to remain tough in the year ahead, given increased competition from private label brands with lower cost products, low economic growth and pressure on consumer spending. Focus is likely to be on maintaining market share and driving cost-savings and efficiencies.

    The Red Meat Industry in South Africa
    The Red Meat Industry in South Africa 2016

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    The Red Meat Industry in South Africa 2022-06-30

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    The Red Meat Industry in South Africa 2014-07-22

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    Table of Contents

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    PAGE
    1. INTRODUCTION 1
    2. DESCRIPTION OF THE INDUSTRY 1
    2.1. Industry Value Chain 2
    2.2. Geographic Position 5
    3. SIZE OF THE INDUSTRY 6
    4. STATE OF THE INDUSTRY 18
    4.1. Local 18
    4.1.1. Corporate Actions 22
    4.1.2. Regulations 23
    4.1.3. Enterprise Development and Social Economic Development 25
    4.2. Continental 25
    4.3. International 27
    5. INFLUENCING FACTORS 27
    5.1. Government Intervention 27
    5.2. Sustainability 28
    5.3. Drought 29
    5.4. Increasing Input and Operating Costs 31
    5.5. Labour 31
    5.5.1. Employment Figures 32
    5.5.2. Unions 32
    5.5.3. Skills and Training 33
    5.6. Cyclicality 35
    5.7. Economic Environment 36
    5.8. Technology, R & D and Innovation 36
    5.9. Environmental Concerns 38
    5.10. Stock Theft and Predation 39
    6. COMPETITION 39
    6.1. Barriers to Entry 40
    7. SWOT ANALYSIS 41
    8. OUTLOOK 42
    9. INDUSTRY ASSOCIATIONS 43
    10. REFERENCES 44
    10.1. Publications 44
    10.2. Websites 45
    COMPANY PROFILES 46
    Beefmaster Kimberley (Pty) Ltd 50
    Bloemfontein Abattoir (Pty) Ltd 52
    Cavalier Abattoir (Pty) Ltd 60
    Chalmar Beef (Pty) Ltd 62
    Chamdor Meat Packers (Pty) Ltd 64
    Doornplaat Abattoir (Pty) Ltd 66
    East London Abattoir (Pty) Ltd 67
    Eskort Ltd 69
    GWK Vleis Meat (Pty) Ltd 89
    Kalahari Kid Corporation (Pty) Ltd 99
    Karan Beef (Pty) Ltd 101
    Lentaba Meat (Pty) Ltd 103
    Meat-To-Market (Pty) Ltd 105
    Morgan Abattoir (Pty) Ltd 107
    New Style Pork (Pty) Ltd 108
    Oos Vrystaat Kaap Bedryf Ltd 110
    Rica Cold Meats (Pty) Ltd 120
    Roelcor Holdings (Pty) Ltd 122
    Rustenburg Abattoir (Pty) Ltd 124
    Sparta Foods (Pty) Ltd 126
    Tiger Consumer Brands Ltd 128
    Upington Abattoir (Pty) Ltd 131
    Vereeniging Abattoir (Pty) Ltd 133
    Winelands Pork (Labelle Street) (Pty) Ltd 137
    Witbank Abattoir (Pty) Ltd 139

    Introduction

    This report focuses on the production, processing and preserving of red meat and red meat products in South Africa, with a specific focus on the beef, lamb and mutton, goat meat and pork segments. During the past decade, per capita consumption of red meat in South Africa has risen steadily and is currently estimated to exceed 24 kg per person per annum. However, the country’s R25bn red meat industry has been constrained by significant challenges and has been unable to meet growing local demand. Consequently, South Africa currently finds itself as a net importer of beef, mutton and pork. \r\n\r\nIn 2013, the local red meat industry came under intense scrutiny following the publication of research studies conducted by Stellenbosch University in 2012 and the University of the Western Cape between 2009 and 2011, which revealed that local and imported processed meat had been adulterated with donkey, goat, water buffalo and other unnamed species. Heightened consumer awareness has resulted in growing demand for ethically and sustainably produced meat products. Scandals have also rocked the global red meat industry during the past year and consumer confidence has been further eroded by the recent discovery of fox meat in processed meat products carried by the world’s largest retailer, Walmart.

    Strengths

    • High throughput abattoirs and meat processing\nfacilities generally compare well with those in\ndeveloped economies.
    • South Africa’s Industrial Policy Action Plan (IPAP),\nNew Growth Path, as well as the National\nDevelopment Plan, have identified agro-processing as\na sector with significant potential to generate growth\nand employment.
    • South Africa’s red meat industry has a strong focus on\nResearch and Development.
    • The industry is well represented by a wide spectrum of\norganisations.

    Weaknesses

    • Enforcement of health and safety regulations, as well as\nanimal welfare legislation is inadequate.
    • The abattoir industry is characterised by a shortage of skilled personnel, particularly veterinarians and health inspectors.
    • The proliferation of unlicensed, non-compliant abattoirs is viewed as a health ‘time-bomb’.
    • The sector is one of the primary contributors of GHG\nemissions.
    • There has been relatively little transformation in the industry and support for the development of emerging producers has been limited.
    • There is an unstable source of supply.

    Opportunities

    • Demand for meal solutions offering convenience,\nquality, value for money and health benefits is\nincreasing amongst consumers in the middle to upper\nincome groups
    • Establishment of local and regional abattoirs, closer to\nthe source of production.
    • Rising urbanisation and the growth of the emerging\nmiddle-class is fuelling demand for red meat products.
    • The rise in ethical consumerism has resulted in\ngrowing demand for grass-fed beef, as well as 100%\nfree range pork, mutton and lamb. Development of the\norganic food sector has been identified in IPAP2.

    Threats

    • Bio-security and food safety risks pose a substantial threat to food security.
    • Local red meat producers are unable to compete with the large selection of cheap imported meat products that enter the marketplace.
    • Shale gas exploration in the Karoo could impact adversely on the supply of mutton and lamb.
    • Stock theft and predation have a significant impact on the sector.
    • The red meat industry is sensitive to reduced disposable income, thus recessionary pressures impact adversely on meat consumption.
    • The sector’s considerable carbon footprint could result in the imposition of tougher environmental regulations.

    Outlook

    With the reinstatement of South Africa’s FMD-free status and the subsequent lifting of the export ban on local red meat, the embattled industry is expected to receive a much needed stimulus. Given the current weakness of the South African Rand against other major currencies, analysts believe that the red meat industry’s export prospects will improve significantly. On the domestic front, the country’s growing middle class is expected to drive demand for value-added processed meat products. However, chicken, the nation’s meat of choice, is likely to increase its market share, at the expense of red meat. Competition in the Chilled Processed Meat segment is expected to intensify with value-for-money private label brands making gains over branded products. Although the local industry’s short-term prospects appear to be considerably more positive, analysts believe that if the industry is to be sustainable in the long term, it will need to address food safety and bio-security challenges, as well as the environmental footprint of red meat production.

    The Red Meat Industry in South Africa
    The Red Meat Industry in South Africa 2014

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    Table of Contents

    [ Close ]
    PAGE
    1. INTRODUCTION 1
    2. DESCRIPTION OF INDUSTRY 1
    2.1. Industry Supply Chain 2
    2.2. Geographic Position 3
    3. SIZE OF THE INDUSTRY 6
    4. STATE OF THE INDUSTRY 10
    4.1. Local 10
    4.1.1. Corporate Activity 13
    4.1.2. Regulations 13
    4.1.3. Enterprise Development and Socio-Economic Development 15
    4.2. Continental 18
    4.3. International 19
    5. INFLUENCING FACTORS 19
    5.1. Economic Environment 19
    5.2. Input Costs 20
    5.3. Labour Resources 21
    5.4. Information Technology 22
    5.5. Environmental Concerns 22
    5.6. Cyclicality 23
    5.7. Bio-Security and Food Safety 23
    5.8. Stock Losses 24
    6. COMPETITION 24
    6.1. Barriers to Entry 25
    6.2. Technology, Research and Development and Innovation 25
    6.2.1. Technology 25
    6.2.2. Research and Development (R&D) 26
    6.2.3. Innovation 26
    7. SWOT ANALYSIS 27
    8. OUTLOOK 28
    9. INDUSTRY ASSOCIATIONS 28
    10. REFERENCES 29
    10.1. Publications 29
    10.2. Websites 30
    ORGANGOGRAM 30111A 31
    Red Meat Abattoirs 31
    COMPANY PROFILES 32
    BEEFMASTER KIMBERLEY (PTY) LTD 32
    BLOEMFONTEIN ABATTOIR (PTY) LTD 34
    CAVALIER ABATTOIR (PTY) LTD 35
    CHALMAR BEEF (PTY) LTD 36
    CHAMDOR MEAT PACKERS (PTY) LTD 38
    EAST LONDON ABATTOIR (PTY) LTD 39
    ESKORT LTD 40
    GWK VLEIS MEAT (PTY) LTD 43
    KALAHARI KID CORPORATION (PTY) LTD 45
    KARAN BEEF (PTY) LTD 46
    KLEIN KAROO INTERNATIONAL LTD 48
    LENTABA MEAT (PTY) LTD 51
    MEAT-TO-MARKET (PTY) LTD 53
    MORGAN ABATTOIR (PTY) LTD 54
    MOSSTRICH (PTY) LTD 55
    RICA PIGGERY & ABATTOIR (PTY) LTD 56
    ROELCOR MEAT (PTY) LTD 57
    RUSTENBURG ABATTOIR (PTY) LTD 59
    SILVER BLADE ABATTOIR (PTY) LTD 60
    SPARTA FOODS (PTY) LTD 62
    TIGER CONSUMER BRANDS LTD 64
    UPINGTON ABATTOIR (PTY) LTD 66
    VEREENIGING ABATTOIR (PTY) LTD 67
    WINELANDS PORK (LABELLE STREET) (PTY) LTD 69
    WITBANK ABATTOIR (PTY) LTD 71
    ORGANGOGRAM 30112 & 30113 72
    Manufacture of Prepared and Preserved Meat, Including Sausage; By-Products (Hides, Bones, etc) and Production of Lard and Other Edible Fats 72
    COMPANY PROFILES 74
    AL-AMIEN FOODS CC 74
    ASTRAL FOODS LTD 75
    BASHEE RIVER TRADING (PTY) LTD 79
    BRAVIZ FINE FOODS (PTY) LTD 80
    CAPE DELI (PTY) LTD 81
    ESKORT LTD 82
    EXCELLENT MEAT CC 85
    FABVLEIS (PTY) LTD 87
    FAMOUS BRANDS LTD 88
    FARMPURE MEATS (PTY) LTD 92
    FREY’S FOOD BRANDS (PTY) LTD 93
    GOOD HOPE MEAT SUPPLY CC 95
    HERCULES COLD STORAGE (PTY) LTD 97
    HOLSTEIN MEATS (PTY) LTD 98
    IRVIN & JOHNSON LTD 99
    KALAHARI KID CORPORATION (PTY) LTD 101
    MELFORT (PTY) LTD 102
    NEW STYLE PORK (PTY) LTD 103
    Q-MEATS CC 104
    RCL FOODS LTD 105
    RHODES FOOD GROUP (PTY) LTD 111
    RICA COLD MEATS (PTY) LTD 113
    SOVEREIGN FOOD INVESTMENTS LTD 115
    TIGER CONSUMER BRANDS LTD 117
    WATSONS BACONERIES (PTY) LTD 119

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